Monday, October 6, 2008

Portable Toilets Laredo Sanitation Services

"Nothing to sell but service" is the company slogan of South Texas Waste Systems and excellent service is what they provide. They are the winners of the Laredo Chamber of Commerce 2008 Hospitality Award.

This family business owned and operated by Peter and Wimberly Venegas was started in 2005 and has grown to be the predominate locally owned sanitation services and portable restroom equipment business in the greater Laredo area.

Peter contacted us after seeing the ranking results we achieved for a Denton, Texas company that has subsequently been purchased by one of the large national restroom rental equipment companies. We achieved number one rankings for portable toilets Dallas and portable toilets Ft. Worth as a result of a website redesign including improved copywriting and page targeting.

The challenge for most new small company websites is getting enough content to make pages that will perform with organic search. Cristina and Wimberly have done an excellent job.

The new STWS website is now online and we will see the results in short order.

Ron Castle

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Friday, August 15, 2008

Secluded Vacation Rental Cabin in Wears Valley

For most new websites, putting together the content is the biggest challenge. Terry and Cheri, the owners of a lovely Smoky Mountains vacation rental cabin in Wears Valley, Tennessee have met the challenge. This new website has gone online this week with more than 70 pages of content, much of which will be helpful for requesting links from other websites in the vacation area around Sevierville, Townsend and Gatlinburg on the Tennessee side of the park.

New websites still have to pass the Google aging delay, sand box or whatever you wish to call it. Look for a future post regarding how this website performs in that regard.

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Thursday, November 1, 2007

FatFighterTV Earns # 1 Google Ranking

Sahar at FatFighterTV.com sent me the kind of email I like to see this morning:

"I'm #1 on Google! Thanks for your help, Ron! I hope to add more SEO pages soon! Talk to you soon."

The new content page target is "
fun healthy delicious food" and the page is in the FatFighterTV blog. I helped Sahar with research, editing and analysis, she wrote the copy.

Before we did any SEO work, Sahar and I spent a lot of time to get her thinking cap pointed in the right direction about a unique selling proposition for her website. Her plan for generating revenue is through paid advertising which means she has to have a lot of relevant traffic. Her online videos are interesting and informative but not much help for organic search.

Continuing top notch content development is her plan. Hopefully it all turns out like this new page. A good website is never finished.

Cheers,

Ron Castle

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